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Video Blog • SellingA lowball offer can feel personal, but how you respond matters more than how you feel. Here are four strategies to keep the upper hand, plus what to know when the offer comes with a VA loan.
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Before reacting, look hard at what's really being presented. Is the buyer fishing for a deal? Nervous about the market? Did their agent miss the true comparable sales? Or are they leaving room for repairs, closing costs or concessions?
A low offer doesn't always mean the buyer isn't serious. Sometimes they're just opening at their most favorable position. Your job is to understand the motivation first.
“A low offer is just the beginning of a negotiation, not the end of a conversation.”
Sellers who lose the most leverage are the ones who react emotionally. Fire back too fast, sound offended or shut the door, and you can lose a perfectly workable buyer.
This is business. A calm, fact based response signals confidence, and confidence keeps the other side engaged.
Most lowball offers deserve a response, not a rejection. Anchor your counter with real numbers: recent comparable sales, upgrades, condition, location, lot size, layout and features that set the home apart.
If a buyer comes in $20,000 under asking, the answer should never be just no. Something like: we appreciate the offer, and based on recent neighborhood sales, the home's condition and our updates, the market supports this value. That keeps the conversation moving.
Not every buyer is your buyer. If the number is far from reality, especially on a new listing with strong showings and another offer possibly coming, chasing that buyer wastes market time.
Know your bottom line before the first offer. If an offer can realistically get there, we negotiate. If it can't, we move on confidently. A lowball offer usually means one buyer is testing the waters, not that the market is rejecting your home.
A VA offer at full price with a request for closing costs can net you more than a lower conventional offer. Compare your bottom line, not just the headline price.
The VA caps seller concessions at 4% of the home's value. The buyer's normal closing costs you agree to pay don't count toward that 4%.
If you have a report date, a counter that keeps a buyer engaged beats a rejection that restarts your market time. Every extra month is another payment on a home you're leaving.
Request a marketing plan and you get a net sheet within one business day. Then you know your bottom line before the first offer arrives.
Rarely. Most deserve a calm, data backed counter. Walk away only when the number can't realistically reach your bottom line.
Not necessarily. A clean VA offer can net you as much or more. Compare the full terms and your bottom line, not just the price.
Request a marketing plan. You get a net sheet built for your home within one business day.


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I'm Troy Doty, a Marine Corps veteran and Principal Broker with 25 years and 1,000+ homes sold across the Portland metro and SW Washington. Send it to me and I'll help you read the buyer, build the right counter and keep the negotiation moving in your favor.
Schedule a Call503.997.4169Portland Veteran Homes is a private, veteran owned real estate company and is not affiliated with the U.S. Department of Veterans Affairs. Information is general and not legal, tax or lending advice.